May 2017 was a busy month for the recent college grad and entrepreneur @treasurebijon. She simultaneously relaunched her business and graduated from Kennesaw State University. Treasure is the mastermind behind Pray Mates, a Christian lifestyle brand that empowers women to live for Christ every day of their lives. (more…)
There was a lot of ill feelings when Instagram launched stories to compete with the popularity of Snapchat, but that should not prevent you from leveraging both to grow your business. You can add videos and photos throughout the day.
You won’t have to stress over this content as much as your normal content because it disappears after 24 hours. With Instagram Stories, they do not appear on your profile grid or in the feed. Instead, it is featured across the top of your homepage as little circles. (more…)
This past Friday, as I walked to Starbucks for a mango lime refresher, a cute little cart caught my eye. This student-led pop-up shop, called Couture A La Cart, is a boutique on wheels run by the Fashion Merchandising department. The shop features one-of-a-kind designs.
You have been using social media to market your products for a while, but you aren’t getting the results you want. You either get little engagement or lots of engagement that doesn’t convert to profits. Here are a few things you can do to self-correct.
Sophia Amoruso was at the top of her world, inspiring a huge following of aspiring girl bosses everywhere. Having founded here company at age 22 and creating massive success, especially compared to here previous life as a dumpster diver and petty thief, she has now been confronted with ruins of her company once valued a $85 Million.
Amoruso started an eBay vintage store, showcasing her distinctive style, in 2006. By 2011 she had already reached $24 Million in sales and by 2012 had quadrupled 2011 sales to reach $100 million. All of this from a retailer that operated solely online. (more…)